Granola, Baked Into Brittle.
Big, golden clusters. An irresistible crunch. Crafted with real ingredients and sweetened only with pure maple syrup.
Award-Winning Granola. Thoughtfully Made.
Bon Appétit Editor's Favorite + Good Food Award Winner
Worth Every Bite.
Thoughtfully crafted in small batches with exceptional ingredients and distinctive flavors. A little everyday indulgence, made better.
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Autumn Reserve
5.0 / 5.0
(10) 10 total reviews
Regular price $16.00 USDRegular priceUnit price / perSale price $16.00 USD -
Cardamom Crunch
4.97 / 5.0
(33) 33 total reviews
Regular price $16.00 USDRegular priceUnit price / perSale price $16.00 USD -
Golden Coast
4.97 / 5.0
(36) 36 total reviews
Regular price $16.00 USDRegular priceUnit price / perSale price $16.00 USD -
Blueberry Grove
4.96 / 5.0
(75) 75 total reviews
Regular price $16.00 USDRegular priceUnit price / perSale price $16.00 USD -
Midnight Ridge
4.97 / 5.0
(36) 36 total reviews
Regular price $16.00 USDRegular priceUnit price / perSale price $16.00 USD -
Founders Trail
5.0 / 5.0
(47) 47 total reviews
Regular price $16.00 USDRegular priceUnit price / perSale price $16.00 USD
Meet Autumn Reserve
A limited seasonal blend inspired by fall, warm pumpkin spice, tart green apples, and crunchy pumpkin seeds, baked into our signature granola brittle. Available for a limited time.
Simple Ingredients. Extraordinary Crunch.
No fillers. No preservatives. No unnecessary extras.
Just thoughtfully selected ingredients, pure maple syrup, and golden clusters baked to perfection.
Because the best snacks don't need shortcuts.
Made with Intention.
From the ingredients we choose to the way every batch is prepared, we believe the smallest details make the biggest difference.
A Little Crunch. A Lot to Love.
Some of life's best moments are the simplest.
A slow morning. An afternoon pick-me-up. A handful of something really good.
Crafted with care, made with real ingredients, and baked for those everyday moments worth savoring.
The Favorites
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Good Food Award Winner
Meet Blueberry Grove. Our award-winning blend of blueberries, pecans, and thoughtfully selected...
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Limited Seasonal Release
Meet Autumn Reserve. A limited-edition blend of tart green apples, pumpkin seeds,...
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Bon Appétit Editor's Favorite
Meet Cardamom Crunch. A nut-free blend of warm, aromatic cardamom and thoughtfully...
Let customers speak for us
from 259 reviewsI went into this thinking I was just buying granola. Apparently, I was entering into a committed relationship with a bag of oats, and frankly, things are getting serious.
Blueberry Grove is so ridiculously good that I'm beginning to question every breakfast decision I've made over the last several decades. The blueberries are sweet, the pecans are buttery, and the crunch is so spectacular that I've started rearranging my day around opportunities to eat it. Friends? Appointments? Responsibilities? All suddenly negotiable.
It's won a Good Food Award, which is impressive, but frankly, I think it deserves a Nobel Prize. Possibly two. One for flavor and another for its remarkable ability to unite people and inspire a blue wave of enthusiasm. I haven't seen this kind of landslide approval in quite some time.
They suggest putting it on yogurt. That's adorable. I love the optimism. As if this bag is going to survive long enough to make it to the refrigerator, let alone onto a serving of yogurt.
The only downside? The bag claims to contain multiple servings. I've reviewed the evidence, and I have serious questions about the math. Either the serving sizes were calculated by someone who doesn't actually eat granola, or there's been some serious shrinkflation going on.
Simple Trail, you've done it again. I'm hooked, my self-control has officially resigned, and I'd like to speak to whoever is responsible for making this immediately. Preferably over a very large bowl. And please don't tell me how many servings are in it. I don't need that kind of negativity in my life.
Five stars. Would eat in a dark pantry. Would hide from family. Would absolutely repurchase. A decisive victory for breakfast.
Fantastic product and wonderful people
Simple Trail granola is simply the best I've ever eaten. It's tasty, crunchy, healthy, "clean eating" as the makers describe on the packages. So you can feel virtuous while gobbling it down. Run, don't walk, to pick up packages of Simple Trail granola to enjoy this wonderful "Nature's Food"!
Delicious. Real food.
Fantastic products and even better people running this business.
What can I say? This one will have you dreaming of a Hawaiian beach on a beautiful 75° day flavors to match the tropical island!
I love all the flavors I buy. This one is one of my favorites to get.
Berrylicious !!! :). Yum
Yum. Best granola, that I use as a snack all the time, ever. Blueberry is wonderful too! Thank you!
Autumn Reserve is excellent. I can tell you work extremely hard to put the right flavors together for all your granola products. I will definitely order this again.
Excellent snacks! Wholesome healthy
Ingredients! We bought these when we were visiting in Portland at the farmers market! We finished bag before we even arrived in CA!! will be buying again!🩷
It is just fabulous! Reminds me of eating a good pumpkin pie. 😇
We loved it!
I bought this granola and after one bite suddenly I’m a woman who says things like “the light is just gorgeous this time of year” while wearing a cashmere sweater to buy eggs. This granola has me Googling properties in Vermont.
The tart green apples bring a delightful zing. The pumpkin seeds add a rustic crunch. The cinnamon, ginger, and pumpkin spice whisper, “You’re one linen apron away from becoming the most insufferable person at the farmers market.”
And the texture? Dear God. This granola CRUNCHES. Not a dainty little crunch. A full blown, wake your husband kind of crunch. It’s less breakfast and more a hostile takeover of your tastebuds.
I bought it to sprinkle on yogurt. I ate it straight out of the bag over the kitchen counter like a raccoon without a care in the world.
Is it granola or a seasonal personality disorder? I’ll let the experts decide.
All I know is that I’ve never felt more emotionally attached to a pumpkin seed.
Five stars. I would leave my family for this granola. Not permanently. Just until the bag is empty.
This is one of my favorites! It is so good with smoothies, oatmeal, cereals or just snacking by itself.
The flavors are perfect together.
Find your Favorite.
Five distinctive flavors. One signature crunch. Discover the granola you'll keep coming back for.