Granola, Baked Into Brittle.
Bon Appétit Editors' Favorite
Good Food Award Winner
Meet Autumn Reserve
A limited seasonal blend inspired by fall, warm pumpkin spice, tart green apples, and crunchy pumpkin seeds, baked into our signature granola brittle. Available for a limited time.
Start Your Day Without Compromise.
Busy mornings shouldn't mean compromise. Our award-winning granola brittle is crafted with real ingredients from small local farms - so you can feel good, eat well and get moving.
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Autumn Reserve
5.0 / 5.0
(3) 3 total reviews
Regular price $16.00 USDRegular priceUnit price / perSale price $16.00 USD -
Blueberry Grove
4.96 / 5.0
(69) 69 total reviews
Regular price $16.00 USDRegular priceUnit price / perSale price $16.00 USD -
Blueberry Grove Duo
Regular price $22.00 USDRegular priceUnit price / perSale price $22.00 USD -
Blueberry Grove mini
5.0 / 5.0
(5) 5 total reviews
Regular price $6.00 USDRegular priceUnit price / perSale price $6.00 USD -
Cardamom Crunch
4.97 / 5.0
(31) 31 total reviews
Regular price $16.00 USDRegular priceUnit price / perSale price $16.00 USD -
Cardamom Crunch Duo
Regular price $22.00 USDRegular priceUnit price / perSale price $22.00 USD -
Cardamom Crunch mini
5.0 / 5.0
(5) 5 total reviews
Regular price $6.00 USDRegular priceUnit price / perSale price $6.00 USD -
Founders Trail
5.0 / 5.0
(46) 46 total reviews
Regular price $16.00 USDRegular priceUnit price / perSale price $16.00 USD -
Founders Trail Duo
Regular price $22.00 USDRegular priceUnit price / perSale price $22.00 USD -
Founders Trail mini
5.0 / 5.0
(2) 2 total reviews
Regular price $6.00 USDRegular priceUnit price / perSale price $6.00 USD -
Golden Coast
4.97 / 5.0
(32) 32 total reviews
Regular price $16.00 USDRegular priceUnit price / perSale price $16.00 USD -
Golden Coast Duo
Regular price $22.00 USDRegular priceUnit price / perSale price $22.00 USD -
Golden Coast mini
5.0 / 5.0
(3) 3 total reviews
Regular price $6.00 USDRegular priceUnit price / perSale price $6.00 USD -
Midnight Ridge
4.97 / 5.0
(35) 35 total reviews
Regular price $16.00 USDRegular priceUnit price / perSale price $16.00 USD -
Midnight Ridge Duo
Regular price $22.00 USDRegular priceUnit price / perSale price $22.00 USD -
Midnight Ridge mini
5.0 / 5.0
(2) 2 total reviews
Regular price $6.00 USDRegular priceUnit price / perSale price $6.00 USD
Not All "Healthy" Snacks Are Created Equal.
You've seen the labels: natural, clean, better-for-you.
But turn them over and it's a different story. Fillers. Preservatives. Ingredients you can't pronounce.
You deserve something simpler.
This Is What Granola Should Be.
Whole ingredients, baked into a crisp, satisfying brittle. Nothing extra, nothing hidden.
Because Real Food Should Be Easy.
You have enough to think about. What you eat shouldn't be one of them.
That's why we keep it simple: clean granola with remarkable crunch.
No shortcuts. Just something you can reach for everyday and feel good about.
Let customers speak for us
from 233 reviewsGolden Coast granola is what happens when granola gets a passport, puts on sunglasses, and moves permanently to the coast.
This crunchy granola is packed with organic oats, buckwheat, chia, flaxseed, maple syrup, toasted coconut, freeze-dried mango, sweet pineapple, and buttery macadamia nuts. Basically, every ingredient in this bag understood the assignment.
It’s tropical without being obnoxious, sweet without going full pixie stick, and crunchy enough to make your yogurt feel wildly underdressed.
Bright. Toasty. Buttery. Fruity. Ridiculously snackable.
Golden Coast puts sunshine in a bag and adds a satisfying crunch.
10/10 would accidentally eat half the bag while “just having a taste.”
My son absolutely loves the blueberry
Okay, I have officially entered my “try every amazing flavor of Simple Trail granola and call it research” era.
I’ve been slowly making my way through all the flavors, and Cardamom Crunch is the latest obsession. It’s crunchy, perfectly spiced, ridiculously snackable, and somehow disappears from the bag at an alarming rate. I’m starting to suspect the granola is hiding from me because it knows I’m coming back for more.
If you haven’t tried Simple Trail yet, please fix that immediately. Your breakfast, snack drawer, yogurt, and general happiness will thank you.
One flavor down, many more to go. At this point, I’m basically doing important community service. Your welcome.
Wonderful subtle cardamom flavor - delish!
Absolutely delicious!
Love it!!
The best ever granola I've had.....
All of your granolas are so good!
I love this as a slightly sweet treat at lunch.
I never feel guilty when I eat this great tasting granola. The clean, simple ingredients are fantastic!
Sampled it at our local Farmer's Market and decided it was worth it. So flavorful and not overly seed-y.
Delicious and crunchy
Best granola I’ve ever had, I thought the shipping was a bit steep, but it was my first time trying this product in this company. Now that I’ve had one bag I’ve gone back and ordered several different flavors which unlocked free shipping.
this granola is great!
I was traveling from Texas when I bough it from a farmers market in Portland but i would DEFINTLEY buy again were it available in Texas. Some of the best tasting and cleanest granola I've ever enjoyed. both the berry and midnight flavors were phenomenal!
I love how thin the pieces are, just right for snacking.
Make The Switch To Something Real.
Clean ingredients. Crisp, satisfying brittle. Nothing to second guess.